We're making it easier to take care of
your body while taking care of our planet

Clean, uncomplicated beauty for People and Planet.

Cleansers & Toners

Healthy skin care starts here. Our purifying facial cleansers, muds and soaps will kick off any skin care ritual.

Serums

Our serum selection is where we truly shine. Choose one to love, or discover your own customized serum cocktail.

Moisturizers

Our moisturizers are designed to seal the deal. View our selection of nourishing moisturizers and skin-loving balms.

Masks

Skin-loving specialty masks, coming soon!

OUR TOP PICKS

One Theory | Morning Beat™ Vitamin C Serum | 1 fl oz
Regular price
$31.49
Sale price
$31.49
Regular price
$39.99
Unit price
per 
Sold out
One Theory | La Rituelle™ | Kojic Acid & Green Tea Replenishing Cream Moisturizer | 1.7 fl oz
Regular price
$34.99
Sale price
$34.99
Regular price
$45.99
Unit price
per 
Sold out
One Theory | Millionaire Sugar™ Retinol Night Recovery Serum | 1 fl oz
Regular price
$31.49
Sale price
$31.49
Regular price
$39.99
Unit price
per 
Sold out

#ONETRIBE

    OUR PHILOSOPHY

    For People & Planet

    Imagine a world where our quest for beauty didn’t put us at odds with our planet. We are inspired by such a world. One Theory products are formulated with people-friendly and earth-friendly ingredients to keep our global impact meaningful and big–but only where it counts. We are One Theory, For People & Planet–and we mean it.

    Did you know?

    While you’re making yourself gorgeous, you can help our planet glow up too! Every single order you place with us plants 5 trees. One Theory has partnered with Eden Reforestation Projects to replant and restore precious lost forests in Kenya with every single order. One Theory is all about the power of ONE–one person, one order, and one day–building into something truly great.

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    BUILDING YOUR SKINCARE RITUAL

    Our basic regimen builds on what you're already probably doing twice a day--cleansing your face and minding your business.
    We like to call these day and night cleansings, ``rituals.`` Oh yes, we're fancy.

    Cleanse

    To remove dirt, oil and impurities from the skin.

    Tone

    To remove cleanser residue, tighten, and prep skin for serums.

    Treat

    To target issues and meet your skin's changing daily needs.

    Moisturize

    To condition and seal in the goodness layered on before.

    Seize the Day

    Glow & go! Go out there and do something awesome.



    PLANTING TREES ICON

    Help us reach our goal of One Million Trees

    TREES PLANTED TO DATE

    Work Days Provided